With over a decade of experience in sports, I've studied the terrain of athletics with an insider's perspective. Success in sports has always been about skill, hard work, and dedication, but the landscape has evolved in recent years.
Today's athletes need more - they need to be seen, they need to develop, they need to connect, and they need a way to track their progress and showcase their journey.
What do athletes need in 2023?
Here are the four key areas that modern athletes should be paying attention to:
- Visibility: The modern athlete must be seen. They need a platform that allows them to showcase their latest videos, stats, metrics, and achievements, and make these accessible to the right audience. Opportunities abound for those who can successfully capture the spotlight, and visibility is the key to unlocking those doors.
- Development: Athletes need avenues for growth and development. Training and improvement are cornerstones of any athletic pursuit. This includes access to quality information, expert guidance, and advanced metrics that can refine their skills, whether they're youth athletes or seasoned professionals. A commitment to constant improvement sets the path for success.
- Connection: In an increasingly globalized sports world, connections can be a powerful asset. Athletes need to connect with others on the same journey, learn from those who have accomplished their goals, and engage with top-notch coaches and organizations. These connections can become a ladder to pursuing their goals.
- Digital Resume: Every athlete has a unique story, a journey punctuated by victories, losses, grit, and determination. As we've seen with athletes like Lionel Messi who capitalize on their media shares, athletes are among the world's most influential content creators. Whether securing a place on a team, sharing a personal narrative, or inspiring other athletes, a digital resume is a powerful tool for crafting a personal brand and opening new opportunities.
How does GMTM help the Modern Athlete?
In creating GMTM, we've built a platform that provides athletes with the tools they need to excel in each of these key areas for athletic success. We empower athletes to be seen, offer tools for growth, foster connections, and provide a platform to share their unique stories. With a deep understanding of sports distilled from years on the field and a decade behind the scenes, we're shaping the future of sports.
GMTM is here to fuel the ambitions of every modern athlete in 2023 and beyond.
If you’re an athlete looking to pursue your goals, get started today by creating your free GMTM profile and browsing through resources and opportunities available on GMTM. You can also sign up for our monthly newsletter to learn about updates, opportunities and announcements.
