How Organizations Are Finding Athletes and Success on GMTM

ByTiffany Allen

5 min read

How Organizations Are Finding Athletes and Success on GMTM

Over the past year, organizations have been utilizing GMTM to better engage with athletes and to streamline their talent pathways. These organizations include many National Governing Bodies, like USA Bobsled & Skeleton, USA Football, and Climbing Canada, to name a few.

GMTM's goal is to work with teams to ensure the process for athletes, from start to finish, is clear and easy to follow. Communication with athletes is an extremely important area that organizations are continuously trying to improve upon. Mapping out clear objectives, incentives and goals, helps athletes better navigate and understand the entire process of an organization's talent pathway.

Keep reading to learn more about best practices GMTM has identified that help organizations successfully engage and grow their communities more than ever before.  

Getting Started

One of the most important steps to ensuring success is to start by establishing a clear goal. Communication and alignment on goals is the best way to ensure all activities, efforts and resources are being maximized and focused on the right priorities. What is your overall long term goal? What are short term campaigns with measurable and timely goals that can help you reach your long term goal?

Based on your overall goal, identify the first campaign to set you up on the path for success. Is this a campaign to bring athletes into your network on GMTM? If so, this first campaign will be the stepping stone used to bring athletes into your community. Establish clear incentives and descriptions for athletes’ participation. Helping athletes to understand the benefits of joining your network on GMTM will be beneficial in encouraging participation. 

Creating strong, storytelling and branding assets will help with setting up your community on GMTM and ensuring that athletes, coaches and members all feel part of a unique, custom experience. These elements will add credibility, and a consistency that will ensure athletes know they are joining your community where they will find value, connection and resources specific to their needs. 

Invite Your Network

After launching your network and initial campaign on GMTM, the next step is to begin inviting your current database of athletes and any existing lists of athletes to join your network on GMTM. Inviting your network to participate in your campaign(s) will give you the opportunity to create the network intended for streamlining future communication. Athletes create free profiles on GMTM, which then enables your organization to share resources, information and other materials with them year-round. 

Inviting your existing athletes, coaches, and other audiences to join your network on GMTM will help create the sense of community as you grow your network and bring in new visitors. Starting with your existing audiences will help encourage activity, and set the foundation for a community that will be appealing for new members to join. 

Get Social

Promote your campaigns and organization network on social media, via email blasts, press releases and other avenues. Promotion of your campaigns and network will help your current members and athletes know where to find you and how to stay involved throughout their entire athletic career journey. 

Announcing your community through other channels will help drive your current audiences to join your network on GMTM. Once on GMTM, organizations have access to an area called Front Office, where you can monitor engagement analytics, participation, leaderboards, manage content and media, and so much more. Organizations have the ability to gather more information about their audiences through GMTM features. 

Another great way to help communicate your presence on GMTM is by adding the link to your network and any campaigns on your official team website. Athletes and parents who are looking for information on your website will be able to navigate to your network on GMTM to get connected and stay informed.

It’s also helpful to encourage your internal stakeholders and your external partners to share information about your network and campaigns on GMTM with their followers. Driving traffic and raising awareness of your community will help ensure you get all of your current athletes and coaches into one place, while also bringing in new talent you may not have fully captured before.

Find & Engage New Talent

As your community begins to grow through your existing audience and new followers, you can also begin tapping into the thousands of active monthly users who are currently on GMTM. You can search through GMTM to find new athletes, and coaches. You can browse through film on the platform to see if there are talented athletes you want to personally connect with and invite to join your network. 

Throughout GMTM, you will be able to see athletes, coaches and other organizations getting active on the platform. An organization can begin tapping into the network more and more by searching through the platform, scrolling through the news feed, building lists, connecting with athletes, watching film, and interacting through personal messages and mass messages and personalized invites. 

Grow Your Community

Communities are living and breathing networks. They require maintenance and engagement to stay healthy and thriving. A best practice on GMTM to ensure your community retains members and continues to grow, is to stay active by sharing updates, resources, and educational materials. Interacting with individual members and communicating updates to the network, will help the members stay involved and active.

Lastly, don’t forget to share results and successes with your community. Athletes, coaches, and members of your community will love to hear from you about the outcomes of campaigns and events. Reporting results will help you to continue to build on momentum. This can be as simple as posting leaderboards so that athletes can see where they rank in relation to other athletes. This can also create a sense of competition amongst your network.


To learn more about organizations who are building communities on GMTM or to learn how to begin building a network for your organization, check out our 2022 year-end recap and be sure to connect with our team.

Are you an Athlete?

Create a free profile to access the largest network specifically designed to connect athletes to opportunities. Get started.

RELATED ARTICLES
From Athletes to AI: The GMTM 2023 Year in Review

From Athletes to AI: The GMTM 2023 Year in Review

As 2023 comes to an end, we want to pause for a moment to reflect on all that we’ve accomplished...

ByTiffany Allen | Tue Dec 26 2023
A Guide to Getting the Most out of the GMTM Mobile App

A Guide to Getting the Most out of the GMTM Mobile App

Being an athlete in today's competitive world demands more than just physical prowess; it requires...

ByTiffany Allen | Wed Sep 13 2023
2023 U.S. Freestyle Ultimate Airwave Competition On Deck

2023 U.S. Freestyle Ultimate Airwave Competition On Deck

On August 26, the Utah Olympic Park will welcome several of the best aerials athletes in the world...

ByLeann Bentley | Fri Aug 25 2023
“The LinkedIn for Sports” Unveils Revolutionary AI Feature: GMTM is Transforming Athletes' Journeys

“The LinkedIn for Sports” Unveils Revolutionary AI Feature: GMTM is Transforming Athletes' Journeys

Tampa, FL – GMTM, a leading sports technology company committed to democratizing opportunities for...

ByTiffany Allen | Mon Aug 21 2023
Revolutionizing Athletics: AI Coaches Will Power & Empower the Future of Athletes

Revolutionizing Athletics: AI Coaches Will Power & Empower the Future of Athletes

I have always believed that technology's greatest promise lies in its capacity to democratize...

ByJoey Grant | Fri Aug 11 2023
The True Cost of Being an Athlete

The True Cost of Being an Athlete

The High Cost of Athletic Success: A Call for Change Remember the 2008 financial crisis? It wasn't...

ByJoey Grant | Thu Jul 27 2023
GMTM: A Bridge to Canada's Vibrant Volleyball Talent

GMTM: A Bridge to Canada's Vibrant Volleyball Talent

"What is the secret ingredient behind GMTM's success?" I was recently asked this question, so I...

ByJoey Grant | Tue Jul 25 2023
Pursuing Greatness: Unlocking Your Potential

Pursuing Greatness: Unlocking Your Potential

Our journey working with the best organizations has given us unique insights into the world of...

ByJoey Grant | Mon Jul 17 2023
The Modern Athlete: Navigating Success in the New Age of Sports

The Modern Athlete: Navigating Success in the New Age of Sports

With over a decade of experience in sports, I've studied the terrain of athletics with an insider's...

ByJoey Grant | Wed Jul 05 2023
Elevate Your Team: How GMTM Transforms Sports Organizations

Elevate Your Team: How GMTM Transforms Sports Organizations

Running a sports organization comes with a myriad of challenges, from identifying talent and...

ByJoey Grant | Fri Jun 30 2023
U.S. Ski & Snowboard Launches the 2023 Virtual World Flip League

U.S. Ski & Snowboard Launches the 2023 Virtual World Flip League

Join the inaugural 2023 Virtual World Flip League (VWFL) - Your Path to US Aerial Summer Nationals...

ByTiffany Allen | Wed Jun 28 2023
GMTM At The 2023 USA Triathlon Collegiate Club National Championships

GMTM At The 2023 USA Triathlon Collegiate Club National Championships

Last weekend, over 1,000 of the best collegiate triathletes arrived in Lake Lanier, Georgia to...

ByConnor Dietz | Thu Apr 20 2023
How GMTM helps Ontario Volleyball create more opportunities for Canadian athletes

How GMTM helps Ontario Volleyball create more opportunities for Canadian athletes

The Ontario Volleyball Association (OVA) has an interesting problem.  Located within a few hours of...

ByOVA Team Ontario | Mon Mar 20 2023
4 GMTM Athletes Attend USA Football's National Team Trials

4 GMTM Athletes Attend USA Football's National Team Trials

March 10, 2023 - It’s a gray, rainy Friday morning in Charlotte, NC. We’re inside the Belk...

ByTiffany Allen | Thu Mar 16 2023
When Values Clash: Tackling the Alignment Problem for Sports Organizations and Athletes

When Values Clash: Tackling the Alignment Problem for Sports Organizations and Athletes

More than a century ago, Teddy Roosevelt Jr's injury during an amateur football game resulted in...

ByJoey Grant | Thu Mar 02 2023
Tackling Sports Industry Fragmentation by Creating Athlete-First Solutions

Tackling Sports Industry Fragmentation by Creating Athlete-First Solutions

The sports industry is undergoing rapid change, putting pressure on organizations to keep pace. To...

ByJoey Grant | Mon Feb 06 2023
Recruiting: 4 Simple Steps to Fix the Sports Industry’s Broken Process

Recruiting: 4 Simple Steps to Fix the Sports Industry’s Broken Process

“You aren't a recruit until a coach knows about you.” This is a quote about recruiting from a...

ByJoey Grant | Fri Feb 03 2023
Digital Talent Identification: Volleyball Canada's Solution for Saving Athletes Thousands

Digital Talent Identification: Volleyball Canada's Solution for Saving Athletes Thousands

The average family of a youth volleyball player will spend $30,000 a year to compete at an elite...

ByJoey Grant | Tue Jan 24 2023
New XFL Draft Picks use GMTM to be seen by coaches and fans

New XFL Draft Picks use GMTM to be seen by coaches and fans

In just under a month, the XFL will be taking yet another crack at creating a competing...

ByScotty Jenkins | Fri Jan 20 2023
How Organizations Are Finding Athletes and Success on GMTM

How Organizations Are Finding Athletes and Success on GMTM

Over the past year, organizations have been utilizing GMTM to better engage with athletes and to...

ByTiffany Allen | Thu Jan 05 2023
2022 Recap: GMTM Continues To Innovate How Teams Engage And Recruit

2022 Recap: GMTM Continues To Innovate How Teams Engage And Recruit

Since GMTM first launched a Virtual Event in 2020, a lot has changed on the platform. New social...

ByScotty Jenkins | Fri Dec 30 2022
How Climbing Canada Successfully Qualified Athletes Without In-Person Events

How Climbing Canada Successfully Qualified Athletes Without In-Person Events

During the pandemic, many sports organizations had to get creative and find new ways of interacting...

ByTiffany Allen | Sun Dec 11 2022
How GMTM Helps Athletes Get Discovered

How GMTM Helps Athletes Get Discovered

At GMTM, we believe that Athletes shouldn’t be limited in what they can achieve based on their...

ByScotty Jenkins | Thu Nov 10 2022
Frequently Asked Questions About USA Weightlifting’s High School Throwdown

Frequently Asked Questions About USA Weightlifting’s High School Throwdown

In a free virtual combine called the High School Throwdown presented by Caffeine & Kilos, USA...

ByScotty Jenkins | Mon Oct 31 2022
How To Complete The 5-10-5 Shuttle Run Drill

How To Complete The 5-10-5 Shuttle Run Drill

The 5-10-5 Shuttle Run, also known as the Pro Agility Test is one of the most popular drills used...

ByScotty Jenkins | Mon Oct 17 2022
Frequently Asked Questions For GMTM Users

Frequently Asked Questions For GMTM Users

Being a new platform working to revolutionize the way athletes are connected with opportunities is...

ByScotty Jenkins | Mon Sep 19 2022
U.S. Ski & Snowboard Partners With GMTM For Future Athlete Identification

U.S. Ski & Snowboard Partners With GMTM For Future Athlete Identification

Have you watched the Olympic Winter Games and thought, ‘I want to do that’? Now you have the...

ByTiffany Allen | Mon Sep 12 2022
GMTM Hosts Coaches Referral Program as a Way to Connect Athletes to Olympic Opportunities

GMTM Hosts Coaches Referral Program as a Way to Connect Athletes to Olympic Opportunities

Because our mission at GMTM is to connect athletes to opportunities, we are always looking for new...

ByTiffany Allen | Tue Aug 30 2022
GMTM Referral Program Terms & Conditions

GMTM Referral Program Terms & Conditions

These terms and conditions (“Terms”) apply to your participation in the GMTM Referral Program...

ByTiffany Allen | Tue Aug 30 2022
An Olympic Athlete’s Road to Success: Andrew Mackiewicz

An Olympic Athlete’s Road to Success: Andrew Mackiewicz

Have you ever wondered what it would be like to compete at the highest level of a sport and...

ByTiffany Allen | Mon Aug 22 2022
How To Navigate Privacy Settings on GMTM

How To Navigate Privacy Settings on GMTM

At GMTM, our mission centers completely around serving athletes and connecting them with...

ByTiffany Allen | Thu Aug 11 2022
Advancing GMTM’s Mission at the William V. Campbell Summit

Advancing GMTM’s Mission at the William V. Campbell Summit

Today, August 4, 2022, marks the beginning of the weekend to celebrate the 4th Annual Campbell...

ByTiffany Allen | Thu Aug 04 2022
U.S. Ski & Snowboard Launches Virtual Try Out on GMTM

U.S. Ski & Snowboard Launches Virtual Try Out on GMTM

Pay attention to how any Winter Olympian trains in the off-season, and you’ll see the work doesn’t...

ByScotty Jenkins | Mon Jun 27 2022
How Athletes Can Use Each Category In GMTM Feeds

How Athletes Can Use Each Category In GMTM Feeds

Similar to the news feeds on other social media sites, GMTM Feeds allows you to customize your...

ByScotty Jenkins | Fri Jun 24 2022
GMTM: The Athlete Social Network Empowering Female Athletes

GMTM: The Athlete Social Network Empowering Female Athletes

For the past 50 years, Title IX has played a vital role in empowering female athletes. The barriers...

ByTiffany Allen | Thu Jun 23 2022
USA Triathlon Partners With GMTM For Future Talent Identification

USA Triathlon Partners With GMTM For Future Talent Identification

For the last few years, we've seen top high school football recruits retitle their position as...

ByScotty Jenkins | Tue Jun 14 2022
How To Participate: Climbing Canada Youth Speed Nationals Virtual Qualifying

How To Participate: Climbing Canada Youth Speed Nationals Virtual Qualifying

The Virtual Qualifying for Climbing Canada's Youth Speed Nationals is a form of talent discovery...

ByScotty Jenkins | Wed Mar 16 2022
How to Claim Your Camp Film for Free With GMTM

How to Claim Your Camp Film for Free With GMTM

GMTM (Game Time) is proud to partner with dozens of top camps across the country with the goal of...

ByLeland | Mon Mar 14 2022
High School Football: Academic All-American Team Nomination Process Extended

High School Football: Academic All-American Team Nomination Process Extended

On Tuesday, High School Football America, the leading site for prep football news and scores around...

ByScotty Jenkins | Wed Mar 02 2022
Climbing Canada Hosts Virtual Qualifying For Youth Speed Nationals

Climbing Canada Hosts Virtual Qualifying For Youth Speed Nationals

You wouldn't think rock climbing athletes would be affected by a global pandemic. What comes to...

ByScotty Jenkins | Thu Feb 24 2022
US Speedskating Hosts Virtual Short Track Challenge For Skaters Of All Ages

US Speedskating Hosts Virtual Short Track Challenge For Skaters Of All Ages

US Speedskating is offering short-track skaters a completely new way to interact and participate in...

ByScotty Jenkins | Sun Feb 20 2022
Bobsled Athlete Found On GMTM Is Selected For USA National Team

Bobsled Athlete Found On GMTM Is Selected For USA National Team

In September of 2020, former Princeton football and track athlete Charlie Volker submitted his film...

ByScotty Jenkins | Tue Feb 08 2022
Olympic Sports: How To Participate In The Road To Gold Winter Tryout

Olympic Sports: How To Participate In The Road To Gold Winter Tryout

The Olympic Winter Games are right around the corner with teams from 100+ nations convening in...

ByScotty Jenkins | Thu Jan 27 2022
USOPC Launches The Road To Gold, Virtual Tryout For Winter Olympic Sports

USOPC Launches The Road To Gold, Virtual Tryout For Winter Olympic Sports

There is just under one month until 86 nations join together for the opening ceremonies of the XXIV...

ByScotty Jenkins | Wed Jan 26 2022
Why College Programs Are Hosting Virtual Visits On GMTM

Why College Programs Are Hosting Virtual Visits On GMTM

There isn't any doubt that 2020 was an unprecedented year for recruiting. No in-person visits....

ByScotty Jenkins | Sat Dec 25 2021
USA Luge Hosts Virtual Talent Search For Hopeful Winter Olympians

USA Luge Hosts Virtual Talent Search For Hopeful Winter Olympians

USA Luge is starting their nationwide search for talent this winter. And they're doing it in a way...

ByScotty Jenkins | Mon Dec 06 2021
Volleyball Canada Launches Virtual Tryout For Women's NEP and U18 Team

Volleyball Canada Launches Virtual Tryout For Women's NEP and U18 Team

Volleyball Canada’s National Excellence Program (NEP) is the main talent identification process for...

ByScotty Jenkins | Tue Nov 16 2021
Senior Wide Receiver Vlogs His Last Texas High School Football Game

Senior Wide Receiver Vlogs His Last Texas High School Football Game

In a state that sends thousands of high school athletes to college programs, it can be hard to...

ByScotty Jenkins | Sun Nov 14 2021
Each Activity In The Volleyball Canada 2022 NEP and U18 Tryout On GMTM

Each Activity In The Volleyball Canada 2022 NEP and U18 Tryout On GMTM

On November 11th, Volleyball Canada launched their 2022 Women's NEP and U18 Tryout on...

ByScotty Jenkins | Thu Nov 11 2021
How Athletes Can Use Each Category In GMTM Feeds

How Athletes Can Use Each Category In GMTM Feeds

Similar to the news feeds on other social media sites, GMTM Feeds allows you to customize your...

ByScotty Jenkins | Sat Nov 06 2021